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Cookie Policy

Last updated: July 09, 2025

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and to provide information to website owners.

Cookies contain information that is transferred to your device's hard drive. They help us recognize your device and store some information about your preferences or past actions on our website.

2. How We Use Cookies

England's Best Tours uses cookies to enhance your browsing experience and provide you with personalized content and relevant information. We use cookies for the following purposes:

  • Essential Website Functionality: To enable core website features and ensure proper operation
  • User Experience: To remember your preferences and settings
  • Analytics: To understand how visitors use our website and improve our services
  • Marketing: To provide relevant advertisements and track campaign effectiveness
  • Security: To protect against fraud and maintain website security

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

Cookie Name Purpose Duration
cookieConsent Stores your cookie preferences 1 year
sessionId Maintains your session state Session
securityToken Prevents cross-site request forgery Session

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website and services.

Cookie Name Purpose Duration
_ga Google Analytics - distinguishes users 2 years
_ga_* Google Analytics - session tracking 2 years
_gid Google Analytics - distinguishes users 24 hours

3.3 Marketing Cookies

These cookies track visitors across websites to provide relevant advertisements and measure campaign effectiveness. They may be set by our advertising partners.

Cookie Name Purpose Duration
_fbp Facebook Pixel - ad targeting 3 months
ads_prefs Advertisement preferences 1 year
marketing_tracking Track marketing campaign effectiveness 6 months

3.4 Preference Cookies

These cookies allow our website to remember information that changes the way the website behaves or looks, such as your preferred language or region.

Cookie Name Purpose Duration
user_preferences Stores user interface preferences 1 year
language Remembers language selection 1 year

4. Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and provide enhanced functionality.

4.1 Google Analytics

We use Google Analytics to analyze website traffic and user behavior. Google Analytics uses cookies to collect information about how visitors use our site. This information is used to compile reports and help us improve the website.

For more information about Google Analytics cookies, visit: Google Analytics Cookie Usage

4.2 Social Media

Our website includes social media features and widgets (such as Facebook Like button, Twitter Follow button). These features may collect your IP address and page information, and may set a cookie to enable the feature to function properly.

4.3 Marketing Partners

We work with trusted marketing partners who may place cookies on your device to provide targeted advertising and measure campaign effectiveness. These partners include:

  • Facebook/Meta
  • Google Ads
  • Email marketing platforms

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to choose which types of cookies you accept. You can:

  • Accept all cookies
  • Accept only necessary cookies
  • Customize your cookie preferences

5.2 Cookie Settings

You can change your cookie preferences at any time by clicking the "Cookie Settings" link in our website footer or by using the button below:

5.3 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can:

  • View what cookies are stored on your device
  • Delete existing cookies
  • Block cookies from specific sites
  • Block all cookies
  • Delete all cookies when you close your browser

Note: Disabling certain cookies may affect website functionality and your user experience.

6. Browser-Specific Cookie Management

6.1 Google Chrome

Settings > Privacy and security > Cookies and other site data

6.2 Mozilla Firefox

Options > Privacy & Security > Cookies and Site Data

6.3 Safari

Preferences > Privacy > Manage Website Data

6.4 Microsoft Edge

Settings > Site permissions > Cookies and site data

For more detailed instructions, please refer to your browser's help documentation or visit www.allaboutcookies.org

7. Mobile Device Management

If you're using a mobile device, you can manage cookies and tracking through your device settings:

7.1 iOS Devices

Settings > Safari > Privacy & Security > Block All Cookies

7.2 Android Devices

Settings > Site settings > Cookies (in Chrome app)

8. Impact of Disabling Cookies

While you can disable cookies, doing so may affect your experience on our website:

  • Necessary Cookies: Disabling these may prevent the website from functioning properly
  • Analytics Cookies: We won't be able to improve our website based on user behavior
  • Marketing Cookies: You may see less relevant advertisements
  • Preference Cookies: Your preferences won't be remembered between visits

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by:

  • Posting the updated policy on our website
  • Updating the "Last updated" date
  • Displaying a notification on our website
  • Sending an email to subscribers (for major changes)

10. Contact Information

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

England's Best Tours

27 Colwall Walk, Birmingham B27 6EJ, England

+44 7197566331

[email protected]

Business Hours: Monday - Saturday: 9:00 AM - 6:00 PM, Sunday: 10:00 AM - 4:00 PM

11. Related Policies

This Cookie Policy should be read in conjunction with our other policies:

  • Privacy Policy - How we collect and use your personal information
  • Terms of Service - Terms and conditions for using our website and services

England's Best Tours

Discover the finest pubs and traditional cuisine across England with our expert-guided tours.

27 Colwall Walk, Birmingham B27 6EJ

+44 7197566331

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